Web Participation Options
The Marketing Package provides three levels of participation: Non-member, Basic Package, and Enhanced Package. The level chosen determines what selections will be available in the Web Participation Options area, the Web Description / Text Context area, and the Web Photos & Images area on the Web tab. The default level is the Basic Package but may be upgraded to Enhanced Package or downgraded to the Non-Member selection.
Non-Member: Non-members may have their business name, address, and phone number displayed in the Business Directory search results but their business name cannot be hyperlinked to their Member Information Page.
Basic Package: Members belonging to the Basic Package may have their business name, address, and phone number displayed in the Business Directory search results and also have their business name hyperlinked to their Member Information Page. The Web Description / Text Context area includes the following fields: Description, Hours of Operation, Driving Directions, and 240 characters for keywords.
Enhanced Package: Members belonging to the Enhanced Package have all the features of the Basic Package plus additional Web Description / Text Context selections of Results Summary, Bulleted Description, and unlimited characters for Keywords instead of 240 characters. All Web Photos & Images selections are available which include a Search Results icon, Member Information Page logo, multiple images, a YouTube video link, and a map image selection. Priority placement in the Business Directory is automatically activated for Enhanced Package members. Member businesses with Priority Placement rotate at the top of the list among all other member businesses with Priority Placement in their business category. Those without Priority Placement rotate below those with Priority Placement among those member businesses that do not have Priority Placement.